Spotify and Apple Music get the remix treatment

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Spotify and Apple Music now feature unofficial song remixes on their streaming platforms, months after sealing deals with mix- and remix-centric music licensing company Dubset, TechCrunch reports.

Related: Apple Music DRM Removal

This could lead to a deluge of music from independent artists – creating new opportunities for musicians, and an expanded listening experience for users.

Apple Music and Spotify each reached agreements with Dubset in the first half of 2016.Dubset scans mixed and remixed music to attribute content and distribute royalties to original rights holders. Their partnership with Dubset has a number of implications:

  • SoundCloud stands to lose out in this scenario. Unofficial remixes and mixes uploaded talented bedroom producers are one of SoundCloud’s key differentiators in the music streaming space. It’s the reason SoundCloud has over 125 million tracks, compared to Spotify and Apple Music’s 30 million-song catalogs. With Spotify and Apple Music gaining more of this content, SoundCloud’s edge in this space could begin to wear down.
  • In turn, SoundCloud’s acquisition potential could falter. The company is reported to be in negotiations with Spotify about a merger, but Spotify could opt out of a deal if it can get SoundCloud’s content without having to spend $1 billion or so on an acquisition. But backing out of this deal would cause Spotify to miss out on tens of millions of SoundCloud users who might have otherwise been Spotify-converts.
  • And SoundCloud’s catalog is only one of its core strengths. The platform also excels in the social aspect – facilitating connections between musicians and fans, and helping to establish collectives formed by artists and independent labels. The fact that artists participate on SoundCloud like, and alongside, regular users lends to an experience absent on other platforms.
  • Spotify and Apple Music’s catalog is still short on one front. For now, the two music streaming services are only adding remixed songs to their catalogs, and not DJ mixes comprised of several songs in succession. Excluding mixes from their catalog is a missed opportunity – to expand their catalogs, satisfy fans, and compensate artists – as 700 million people listen to mixed content every month, according to Dubset CEO Stephen White.

Related: Apple Music on iPhone 7

The article source from: http://www.businessinsider.com/spotify-and-apple-music-get-the-remix-treatment-2016-10

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